Our By Sarah co-founders, Lauren and Sarah, were recently invited onto the DOSE podcast with Hettie Holmes. They discussed all things hacking happiness, from finding joy in their careers to maintaining balance in the fast-paced world of entrepreneurship.
The reality of starting a business
Starting a business is a rollercoaster, and By Sarah is no exception. As sisters, Lauren and Sarah have a unique dynamic that allows them to leverage each other's strengths and navigate their weaknesses with open communication.
One of Lauren's standout highs was when By Sarah was awarded finalist of the Next British Beauty Brand 2019 by Millie Kendall OBE. This recognition was not just an industry nod but a validation of their hard work and the efficacy of By Sarah skincare.
For Sarah, her high was when just four months after launching, By Sarah won an award for its cult favourite Hero Facial Oil. This early success was a huge motivator, proving that By Sarah skincare was not only wanted but celebrated.
With countless products in the market, standing out is no small feat. For Lauren and Sarah, it’s about more than just selling skincare; it’s about offering sustainable products that people genuinely enjoy. This dedication to innovation and disruption in the industry is a journey they relish every day.
Finding joy in your career
Happiness in your career is about more than just a pay check at the end of the month; it’s about alignment with your passions and beliefs. For Lauren and Sarah, this alignment is what gets them out of bed every morning. Their different personalities and skill sets have naturally led them to defined roles within By Sarah, making their collaboration not only functional but also deeply rewarding. Sarah explained that having a co-founder means you have someone to boost your confidence on challenging days, making the entrepreneurial journey less lonely.
Building our community has been a crucial part of the By Sarah journey. Meeting like-minded individuals, especially within the wellness industry, has been invaluable. Most people are eager to connect and share, creating a supportive network that propels everyone forward.
Achieving balance in work and life
Running a start-up is undeniably intense, but Lauren and Sarah emphasise the importance of daily check-ins rather than striving for an elusive balance. They regularly assess their wellbeing by asking simple questions: Are we sleeping well? Are we seeing our friends? This daily awareness helps them stay grounded and focused.
Routine can easily fall by the wayside when you're busy, but maintaining time for exercise and personal well-being is crucial. Whether it's a Pilates class or a walk, these activities are essential investments that make you more productive in the long run. Despite the demands of their business, Lauren and Sarah find joy in their work, and the energy they put into By Sarah is energy that they then get back ten-fold.
Embracing self care
Self care is at the heart of By Sarah. A consistent skincare routine offers a moment to connect with oneself at the beginning and end of each day. Using nourishing ingredients, it becomes a ritual that not only cares for the skin but also allows time for self-reflection and gratitude.
Facial massages are part of Sarah's daily night time routine, helping to quiet the mind and improve sleep. She loves to use the Hero Facial Oil and spend a few extra minutes working the product into her skin to reap all of the healing benefits from both the natural oils and the added massage. The act of touching your face and focusing on your breathing during a facial massage is incredibly soothing, offering a moment of stillness in a busy day.
Yoga has been transformative for Lauren, especially during challenging times spent in hospital recovering from chemotherapy. It provides a moment of stillness, allowing her to feel where the tension is in her body and practice kindness towards herself.
In the bustling life of start-up founders, Lauren and Sarah have found ways to hack happiness through their work, community, and self care practices.
Share your favourite ways to hack happiness throughout your day by reaching out at care@bysaralondon.com or @bysarahlondon on Instagram. We always love to hear from you.
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