We care about sustainability - a lot. It's why we're a certified B Corp. From start to finish, we ensure that every step of our production process is as sustainable as possible. While there's no sustainability silver bullet, we do believe there are several key steps where our strong sustainability commitments have really tangible benefits.

Here's a deep-dive into the process behind our natural, scientifically-driven collection from start to finish, from our unique combination of cold pressed, natural ingredients to our sustainable packaging.

From the soil: only the best ingredients

Let's start with the fundamentals. The purpose of skincare is to feed your skin with the nutrients it needs to stay healthy, promoting a radiant complexion with maintained hydration levels and pH balancing properties. 

For skincare, this means choosing ingredients that are clinically-proven to help sensitive skin. It's why every ingredient in By Sarah skincare serves a purpose to help nourish and protect your skin. No fragrances. No essential oils. No allergens that could cause irritation to sensitive skin. We are also proudly cruelty-free and vegan certified, so you can trust that your skincare is good for you, and animals.

Each and every skincare blend within our collection has been consciously formulated by Sarah and skincare experts with your skin health and the health of our planet in mind. The award-winning, unique blends deliver high-performing results, as can be seen by the results from our UK clinical trials. 

Sustainable packaging: glass bottles and jars

With our beautiful ingredients and Sarah's bespoke blends ready for production at our dedicated production space in England, we sourced glass bottles and jars as the best vessels to house the collection. Specifically, we chose amber glass bottles for the plant oil blends as the amber glass helps to protect the integrity of the oils inside by protecting against UV light radiation.

Glass has fantastic sustainability credentials because it is a fully recyclable material. It's also a resource efficient material made primarily from abundantly available natural raw materials, like sand and glass waste. The best part? Glass is fully recyclable and can be recycled in a closed loop over and over again.

It's also the perfect material for skincare because it is an inert material, guaranteeing that the natural ingredients inside are preserved, helping to maintain their high nutrient content on shelf for 12 months (and best enjoyed within 6 months once opened). We also chose glass for its beautiful aesthetic qualities. Why shouldn't skincare look as gorgeous as it feels?

Plastic-free shipping to you: cardboard boxes

We worked for many months with our fulfilment team to find the most sustainable delivery box available - and one, importantly, that was free from single use plastic and bubble wrap. It's why we chose cardboard boxes with FSC-approved paper inside to protect the products. There is no single use plastic, bubble wrap or packing tape. And we use minimal amounts of our beautifully personalised tissue paper with appropriately matched box sizes to your order.

Being mindful of packaging is more important than ever. It was reported that Brits will throw away the equivalent of 108 million rolls of wrapping paper over Christmas. This huge excess of waste is why we designed our packaging to be as beautiful as it is practical, and created our skincare saving bundles - curated gifts with something special for everyone. There's no need to re-wrap individual products when you choose By Sarah skincare. 

Keeping your skincare simple

Radical thinking is required if we're to really embrace sustainability as a way of living. One of the most accessible ways we've found to achieve sustainable living is to simply curate our skincare collection and intentionally only create skincare that our community wants - underconsumption at its finest. 

Every product in our skincare collection is curated so you don't have hundreds of bottles filling up your bathroom cupboards, or eventually landfill. We believe that by consciously keeping your skincare simple, it makes shopping for skincare easier and less overwhelming and, hopefully, less wasteful.

We take sustainability as seriously as we take skincare, and are always looking for ways to better our practices. You can read more about our most recent advances in our B Corporation Impact Reports.

Inspired by this article? Let us know at care@bysarahlondon.com, or reach out to us on Instagram, @bysarahlondon. We love to hear from you.

 

--

 

Join our Newsletter to receive our latest news, arrivals and skincare tips. All content © By Sarah. All rights reserved.