Do I really need a separate eye cream?

Wrinkle-busting, fine line-fighting, bag-banishing. Eye creams make a lot of promises. Big promises. But do we really need a separate product for our peepers? It's one of the questions I get asked time and time again – and I don't blame you. With so many eye-specific formulas on the market (most with hefty price tags to boot) it can be a minefield.

Read on to discover why your eye cream might actually be introducing a whole host of new skin issues, and my top tips for caring for the sensitive area. They say they're the 'windows to your soul' after all...

Do eye creams actually work?

Considering the zone takes up such a small part of our body, we spend an awful lot of time focused on our eye area. But blitzing the area with retinols and other potent ingredients could actually be doing you more harm than good.

The skin on our eyes is much, much thinner than that on the rest of our body which means it's particularly susceptible to irritation, sensitivity and dryness. Not only are some ingredients just too strong for this delicate zone to handle but eye creams are often used incorrectly. Many are only designed to be used once a day or in the slightly more tolerant under eye zone and away from the lid or eye crease entirely.

Similarly, formulas that are too rich or occlusive can result in increased puffiness or small white bumps called milia. Instead, opt for our By Sarah London Hero Facial Oil that does the job of your treatment serum, face moisturiser and eye cream in one expert blend.

By Sarah London Hero facial oil

This powerhouse plumps, soothes and nourishes the skin and can be safely used around the eye area, both morning and night. After applying a few drops to the rest of your face and neck, gently tap the excess into your orbital bone using your ring finger.

"The facial oil is a lovely product, absorbs well and can be put around eye area without going into my eyes." - Clare F., customer review

Sweet Almond Oil, Evening Primrose Oil and Apricot Oil, that's high in Vitamins A and C, offer super hydration, minimising the appearance of fine lines, dry patches and crepiness. Pumpkin Seed Oil delivers antioxidant powers while Vitamin E helps neutralise the effects of ageing free radicals.

Unlike many face creams or eye creams, there is no added water or fillers – just six cold-pressed, beautiful plant oils chosen for their extraordinary skin-boosting benefits. Instantly, you'll notice the area looks smoother and more youthful and rested.

By Sarah London Organic Facial Oil

Can an eye cream get rid of dark circles?

In short, no – I'm afraid! So many eye creams promise to reduce dark circles but the only cosmetic that can make these vanish is concealer.

Dark circles and under-eye shadows can be caused by everything from allergies, nutrient deficiencies (such as anaemia), hormonal changes and even genetics.

In some cases, leaky blood vessels or overactive melanocytes producing too much pigment are the culprits. Dehydration is sometimes to blame so upping your water intake and implementing a good sleep routine will also help.

What's the best way to remove waterproof eye makeup?

They might seem like an easy option but face wipes aren't effective enough to get rid of makeup and all that dragging can stretch the thin skin, causing sagging and reduced firmness. Similarly, many makeup removers can sensitise the eye area, leaving it sore, puffy or red.

Instead opt for our By Sarah London Balancer oil-to-milk Cleanser that whisks away foundation, waterproof eye makeup and other impurities. Simply pair it with our Organic Muslin Face Cloth to leave your peepers clean, fresh and comfortable in just a few sweeps – no micellars or makeup wipes required. Overflowing bathroom cabinet - be gone!

By Sarah London Balancer oil to milk cleanser


Written by: Sarah, Co-Founder, By Sarah London

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