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What's all the buzz this week in the organic beauty and wellbeing market?

We'll share a little secret with you: a super exciting insight and news of positive change was revealed this week... The Soil Association Certification’s highly anticipated annual Organic Beauty & Wellbeing Market 2018 Report has been published. The report revealed growth of more than 24% of certified organic beauty and wellbeing products (compared to 2016)! This stellar performance marks another year of double-digit growth and a clear sign that organic is the future. We use only the finest all-natural and organic ingredients that have been certified by The Soil Association in our beautifully-curated skincare, because we value the higher nutritional content that organic ingredients are found to have and the kinder environmental impacts associated with organic farming.  As Clare McDermott, Business Development Director at Soil Association Certification, says:...

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Highlights of January 2018

It's been a fantastic start to the year at BY SARAH! We've had the pleasure to meet and collaborate with some inspiring entrepreneurs and wellness leaders (shout out to Yogi Bear and Ottilie Wellness). We've connected with some wonderfully engaged and passionate followers who believe in our mission and have joined us on Instagram and Facebook. We've also spotted BY SARAH as a "top brand to know about in 2018" in Marie Claire, Elle, Stylist, and more! We're both learning so much - Sarah has been busy in the Studio working on NPD and I've even dabbled in coding. And the cherry on the top is that we're now rubbing shoulders with the world's best independent brands at Wolf & Badger!  Can't wait to...

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Beauty from the inside out

You probably know that you need to nourish your skin to keep it as healthy as possible. But are you getting enough of the right nutrients, such as antioxidant, from the foods you eat? One of the best ways to get more antioxidants is to eat a wide variety of fruits and vegetables. Go for as much variety and color as possible in your diet – I’d say eat the rainbow. Why? Eating plenty of fruits and vegetables rich in antioxidants is good for your whole body, including your skin. Antioxidants such as beta-carotene and vitamins C, E, and A can curb the damage caused by unstable molecules known as free radicals. These molecules can harm skin cells and cause signs of aging.Each of...

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Ingredient spotlight: 4 things you need to know about organic Apricot Oil

We're such a big fan of Apricot Oil (well, certified-organic Apricot Oil to be precise) that we use it in each of our skincare products in our BY SARAH Capsule Collection, and here's why: Let's start with the science part: Apricot Oil is extracted from the kernels (seeds) of apricots. The oil can be obtained from kernels using solvent extraction or a cold pressed method. We only ever use cold-pressed Apricot Oil because this ensures that the chemical compounds in the oil are not altered. Very, very important for blending the highest-quality oil in our skincare. It can improve the health of my skin? Yes! Apricot Oil is light and easily absorbed because it resembles the skin's naturally-produced oil sebum. It helps to improve...

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Switch it up! Kick-start 2018 with organic skincare

If you're looking to clean up your skincare regime this year, then it's time to switch to organic skincare - and look no further than BY SARAH! You won't be alone: according to the Soil Association (2017), sales in organic beauty products have increased by over 20% since 2016. With greater awareness of the health and environmental benefits driving the increased use of these products, we've set out our three top reasons for choosing organic skincare: 1. The ingredients. We choose to use only the finest certified-organic, plant-based ingredients because they have been grown under the strictest requirements of organic farming, enjoying nutrient-rich soils. They have flourished without the use of synthetic pesticides, artificial chemical fertilisers, herbicides and GM crops. It's just how mother...

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